Thursday, September 30, 2010

MLB Covering All Bases When It Comes To Cheesy Playoff Hats

By now you've probably already seen those horrible hats being handed out in clubhouses around the Major Leagues.  If you haven't, let us fill you in.  Basically, Major League baseball, in their laziest marketing move ever, had teams receive generic hats that said Playoffs as opposed to their actual title. 

While it's understandable that the Yankees would get a "Playoffs" hat due to their actual title being undecided, but when the Reds won the NL Central for the first time in 15 years what did their hat say?  You guessed it "Playoffs".  

The Apple contacted Major League baseball to complain about these hats and learned some disturbing news.  Apparently the Playoffs hats are only phase one of their marketing plan.  On October 3rd all teams eliminated from contention will receive an "Offseason" hat to celebrate their exit from 2010 baseball.

Albert Hamilton, a marketing rep for the MLB explained the logic behind the promotion.  "Major League Baseball and the individual teams generate a lot of extra revenue by selling this post season merchandise.", said Hamilton.  "Unfortunately, by only creating merchandise for division winners and wild cards meant that a lot of teams were denied that opportunity.  The "Offseason" cap fixes that problem.  Now every team has a reason to celebrate.  It's like in little league when everyone gets a trophy."

The Mets MLB Offseason hat will sell for $27.99 and will be available at the Citi Field team store immediately following Sunday's game and at Modells locations on Monday.  Only time will tell if they will be as popular as the Elimination Champions merchandise.

All articles featured on The Apple are fictitious. No Mets were harmed in the writing of this story.

 

2 comments:

  1. As I understand it, each team's hat will have the date they were officially eliminated on the back of the hat. The Pirates hat says "Opening Day".

    ReplyDelete
  2. In that case, the Mets hat has the date Ollie signed his contract.

    ReplyDelete

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